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Highlights

Selection of work demonstrating expertise in trend forecasting, design concept development, concept to customer execution, and marketing creative direction across online DTC, women's contemporary, specialty retail, and activewear

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AI Powered Design

Fully executed design concept for Popilush exploring the metaverse as a source of inspiration and envisioning a world where the physical and digital coexist.  

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Design Concept - Contemporary

Concept created for White House | Black Market to inspire a more contemporary direction for the brand.  Illustrations show key items and looks for each delivery

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Concept to Creative - Popilush

Design concept through marketing creative for online DTC shapewear apparel brand

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Trend & Concept - Women's Activewear

Trend analysis and design concept created for women's activewear Spring/Summer 2026

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Concept to Customer - White House | Black Market

Successful execution of original design concept to customer experience

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Creative Marketing Direction - Popilush

Creative Direction for customer-facing assets, website, social media, and EDM's as part of global brand building strategy

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